Full-Service Real Estate SEO
Real Estate SEO Philippines
You're paying Lamudi, Dotproperty, and other portals for leads that should be coming directly to you. Every month, you rent visibility instead of owning it. There's a better way.
And now, AI answer engines are becoming the new search. Perplexity, ChatGPT, Gemini. If your data isn't structured for these systems, you're invisible to the next generation of property researchers.
This isn't a pSEO-only shop. It's the full stack: keyword research, GBP optimization, lived-experience content, programmatic SEO, Answer Engine Optimization. Engineered by a licensed broker who understands what a Notice of Approval means, how a Letter of Guarantee works, and why your Pag-IBIG buydown matters to OFW buyers.
Why Real Estate SEO Is Different
Most SEO agencies treat real estate like any other industry. They'll optimize your homepage, write some blog posts about "5 tips for first-time homebuyers," and call it a day. That doesn't work.
Real estate has unique challenges:
- Portals turn you into a commodity. On a portal, buyers compare you on price and position. On your own site, you compete on value and tell your story.
- Hyper-local intent. Buyers search for specific cities, barangays, and even landmarks. "Condo near BGC" and "condo near Makati" are completely different searches with different intent.
- Complex buyer journeys. OFWs research differently than local buyers. Pag-IBIG buyers have different questions than bank loan buyers. Someone looking at a reservation agreement has different needs than someone asking about TCP vs NET.
- Trust is everything. Real estate is a high-stakes purchase. Buyers need to trust you before they'll even fill out a form, especially if they're overseas. They want to see your PRC license, your DHSUD License to Sell, your track record.
- AI is changing discovery. Buyers are asking ChatGPT and Perplexity questions like "best condos in BGC under 15M" and getting direct answers. If your data isn't structured for AI answer engines, you don't exist to these buyers.
Generic SEO agencies don't understand these nuances. They don't know what a TCP is, how Pag-IBIG financing works, or why OFWs are skeptical of online listings. They've never processed a Maceda Law refund or explained a defect liability period to a buyer. I have.
The Full-Service Stack
Not just one tactic. The complete search dominance system, from keyword research to AI answer engines. Built on what actually works in Philippine real estate.
Keyword Research & Strategy
We identify the exact searches your buyers make. "House and lot Cavite under 3M." "Pag-IBIG housing loan requirements 2026." "Best condo BGC 3BR." Then we build a capture plan for every keyword cluster, mapping search intent to content that ranks and converts.
Google Business Profile Optimization
For brokerages and selling offices, your GBP is often the first thing a buyer sees. We optimize hours, photos, Q&A, reviews, posts, and category strategy so it converts. Most real estate GBPs are neglected. Yours won't be.
Lived-Experience Content
We don't write generic AI fluff. Our guides are written from the perspective of a licensed broker who has actually processed Pag-IBIG loans, navigated DHSUD compliance, dealt with CTS-cum-Assignment transfers, and answered OFW buyer questions at 2AM. This is the kind of content that both Google's Helpful Content system and AI answer engines prioritize.
This is what separates us from every other agency.
Programmatic SEO at Scale
Generate hundreds or thousands of location-specific pages that target real searches: "house and lot in [city]", "condo near [landmark]", "lot for sale [barangay]". The same approach behind REN.PH's 60,000+ pages, now available for brokerages.
Answer Engine Optimization (AEO)
When a buyer asks ChatGPT "Who are the best real estate brokers in Makati?", will your brokerage show up? We structure your data with schema markup so AI answer engines recommend you by name. Perplexity, Gemini, ChatGPT. Your content becomes a 24/7 digital broker.
Technical SEO Foundation
Site speed, mobile experience, schema markup, crawlability, internal linking, and indexation. The infrastructure that determines whether Google and AI systems even see your content. We handle the boring, essential work.
Answer Engine Optimization: The 24/7 Digital Broker
When a buyer in Dubai asks ChatGPT "What are the best condos in BGC under 15M?", will your project show up? When an OFW in Singapore asks Perplexity "Is [Developer] legitimate?", will your data be the answer?
AEO isn't a replacement for SEO. It's the evolution. We optimize for both Google and AI answer engines by structuring your data with proper schema markup, building entity authority, and providing the kind of verified, first-hand content that AI systems prioritize over recycled blog posts.
Your AEO-optimized content becomes the sales kit for your entire network. When a referral partner sends a Viber link, when a licensed broker emails a comparison, when an OFW types a question into an AI. Your content needs to rank, answer, and convert in all three scenarios.
Our R&D Laboratory
REN.PH: Battle-Tested Before It Reaches You
Every technique we recommend, we've tested on our own assets first. REN.PH is our R&D lab: 60,000+ pages of programmatic SEO, AEO structures, and data architectures running live. Built with official data from PRC, DHSUD, and BIR.
Read the Full Case Study60,000+
Programmatic pages
25,264
PRC-verified broker profiles
199,674
Zonal value records
Who I Work With
Property Developers
Search dominance at scale, plus the distribution network that actually sells units. Programmatic SEO for every project and location keyword.
Learn moreOFW-Focused Brands
Reach buyers who research from abroad through SEO and referral partner networks in key OFW corridors.
Learn moreWhy Work With Me
I'm not a typical SEO consultant. I'm Aaron Zara, a licensed PRC real estate broker with over 18 years of software engineering and digital marketing experience. I understand your business because I'm in it. Selling property, working with buyers, dealing with the same challenges you face.
As the founder of GodMode Digital, I don't outsource development or rely on templates. I build the AI-powered infrastructure myself. The same systems that power REN.PH's 60,000+ pages.
When I recommend a strategy, it's because I've tested it myself. REN.PH isn't a client project. It's my own R&D lab, built to prove that this approach works before I deploy it for clients.
Credentials
- PRC Real Estate Broker License
- 18+ years software engineering
- Founder, GodMode Digital
- Built REN.PH (60,000+ pages)
Ready to own your leads instead of renting them?
Let's talk about your full-service real estate SEO strategy.